Live Nation + Ticketmaster / Pollstar Live Print Ads
Pollstar Live! is an annual gathering of the who's who in music. Talent agencies, event planners, artist managers, ticket sellers, you name it. In 2016, Pollstar gifted some promo space to Live Nation and Ticketmaster for ads at the JW Marriott L.A. Live: a 4 paneled 80"x318" piece in the lobby, and two 44"x80" banners in the ballroom.
To make sure these stood out from the crowd, (pun intended), we went with large and in charge type alongside high contrast images.
Although they are different companies, Live Nation and Ticketmaster are sort of like brother and sister so these ads are married with a visual tie in saturation.
I was unable to attend, but the installers of the graphics were awesome enough to snap a few pictures for me!